Newcastle 2023
‘Alienated’ was a political marketing campaign which aimed to help young people understand politics, in particular political terms.
A series of digital posters were created to help the audience understand the parties policies, imagery of an alien would be originally displayed to hook the viewer. A QR code would be displayed on the posters which would take the user to a website allowing them to get a more in-depth breakdown of whatever it was politically they were interested in.